The Milwaukee Underwear Bike Ride is back for its third summer of monthly rides. Join us on Thursday, July 12th for the second underwear ride of this summer!
“This is a group ride just for fun, and to promote positive self body image. Anyone and everyone is welcome!”
The ride meets at the Marsupial Bridge Media Garden, right across the street from Trocadero. We’re all meeting at 8pm, and leaving soon after. Please make sure to show up on time if you want patches and pins for the ride (asking for a small $1-2 donation).

Hundreds of bicyclists riding by and cheering in their skivvies will surely turn some smiling heads, but what about the potentially embarassing ride alone to the meet with everyone? Fear not! We encourage everyone to ride down in clothes that they’re willing to strip out of and donate at the meet spot. We’ll be donating all the clothing to St. Vincent de Paul.
The afterparty is at The Red Light, located in the upstairs of Trocadero. Milwaukee’s very own Kane Place Record Club will be performing along with Hewn (Madison), with music starting around 11pm. $3 Rehorst cocktails, $2 shots of Kinnickinnic whiskey, and $2 PBR tallboys.
(watch KPRC play one of 2011′s Milwaukee Underwear Bike Ride’s afterparties here)
The Tour de Fat Milwaukee is a couple days later on Saturday, July 14th. Hopefully you already planned on attending, but they still need plenty of volunteers too! Come to the underwear ride a little early at 7:30 to talk to Jessica from the Bicycle Federation of Wisconsin and see what you can do to help make this year’s Tour de Fat Milwaukee the best one yet!
Thanks to Ben with 88Nine Radio Milwaukee for joining us last month and doing a community story on the Milwaukee Underwear Bike Ride. You can listen to the story here.
Please ride safely and be respectful of others around you. We will be riding at a group pace, and following the rules of the road (i.e. staying in our lane, stopping at red lights, etc.). Remember to bring your bike lights!
2012 Milwaukee Underwear Bike Ride dates: June 14th, July 12th, August 16th, September 13th
Thanks to our friends for their support: MKEBKE, Pabst, Great Lakes Distillery, Vulture Space, 88Nine Radio Milwaukee
When: Thursday, July 12th 2012 8pm
What: Milwaukee Underwear Bike Ride
Where: Marsupial Bridge Media Garden (meet), The Red Light / Trocadero (afterparty) – Milwaukee, WI
Description: “This is a group ride just for fun, and to promote positive self body image. Anyone and everyone is welcome!” Afterparty at The Red Light (Trocadero upstairs) w/ Kane Place Record Club, Hewn, &TBA.
We encourage everyone to ride down in clothes that they’re willing to strip out of and donate at the meet spot. We’ll be donating all the clothing to St. Vincent de Paul.
Link: mkebke.com, facebook event

